Plans and pricing

Choose how often you want your Medicare business to show up.

Every plan includes content creation, scheduling and managed publishing. Choose prepared consistency or content developed specifically for your agency.

Social Lite

Our Medicare calendar. Your logo. Fully managed.

No setup fee. Choose the posting rhythm that fits your business.

Essentials Lite

A steady, professional presence without the workload.

$149/month

2 core posts per week

No setup fee

Choose Essentials Lite

Essentials Lite+

One extra post a week for a little more momentum.

$214/month

3 core posts per week

No setup fee

Choose Essentials Lite+

Most chosen

Growth Lite

Enough rhythm to stay top of mind week after week.

$279/month

4 core posts per week

No setup fee

Choose Growth Lite

Growth Lite+

A weekday cadence for busier profiles.

$344/month

5 core posts per week

No setup fee

Choose Growth Lite+

Premier Lite

Daily presence, fully handled.

$499/month

7 core posts per week

No setup fee

Choose Premier Lite

Add a post

One extra Lite post on demand.

$20each

You supply copy + image

See Lite add-ons

Every Lite plan includes

Professionally created social content
Written captions
Professionally designed graphics where appropriate
Scheduled publishing
Lync standard content calendar
Medicare content themes built on the Lync Medicare calendar
Your logo incorporated where appropriate
Holiday posts for New Year's Day, Independence Day, Thanksgiving and Christmas
Consistent visual presentation
Publishing to Facebook, Instagram, LinkedIn and Google Business Profile — the same post and image on each
Calendar and basic metrics visibility in the social planner while you are subscribed
No monthly content planning required from you

How Lite stays affordable

Content follows the Lync standard calendar rather than an individual monthly plan built for your business.
Content is prepared from focused insurance content themes, not an individually developed brand strategy.
Your logo and business details are applied. Brand colors are not part of Lite — they are available as a branding add-on or under Custom Social.
Included channels are Facebook, Instagram, LinkedIn and Google Business Profile. The same copy and the same image publish to each.
Threads and Bluesky, Pinterest, TikTok and YouTube need channel-specific copy or content types, so they are add-ons quoted on request.
Still-image posts only on Lite. Stories, Reels, carousels and video are not included; Reels are included on the higher Custom Social plans.
Holiday content covers New Year's Day, Independence Day, Thanksgiving and Christmas. Other holidays, seasonal moments and special events are available as one-off posts.
Content publishes on schedule without a per-post approval loop.
Revision rounds are not included on Lite. If we make a mistake we fix it at no charge; other changes are quoted as a one-off.
One-off custom posts are available on Lite for an additional fee. Ongoing client-specific campaigns, promotions and custom creative are what Custom Social is for.
No engagement, follower, reach, lead or sales outcome is guaranteed.

Custom Social

Your strategy, voice and creative — built around your agency.

For a social presence that feels like an extension of your business, not a prepared content feed.

Custom Essentials

Your strategy, your voice, twice a week.

$499/month

2 core posts per week

+ $499 one-time Custom Content System Setup

Choose Custom Essentials

Custom Essentials+

Three custom posts a week.

$724/month

3 core posts per week

+ $724 one-time Custom Content System Setup

Choose Custom Essentials+

Most chosen

Custom Growth

A full custom content engine running every week.

$899/month

4 core posts per week

+ $899 one-time Custom Content System Setup

Choose Custom Growth

Custom Growth+

Five custom posts a week.

$1,124/month

5 core posts per week

+ $1,124 one-time Custom Content System Setup

Choose Custom Growth+

Custom Premier

Daily, individually developed content and creative direction.

$1,499/month

7 core posts per week

+ $1,499 one-time Custom Content System Setup

Choose Custom Premier

One-off custom post

A single post built for you.

$65each

Copy, creative & 1 revision

Request a one-off

Every Custom plan includes

Individual business content strategy
Custom content pillars
Brand voice development
Custom-written captions
Custom graphics
Business-specific messaging
Your offers and promotional content
Individual publishing calendar
Client approval workflow available
Dedicated content library
Your photos and media incorporated
One consolidated revision round per content batch
Performance-informed content adjustments over time
Publishing to Facebook, Instagram, LinkedIn and Google Business Profile — the same post and image on each
Short-form Reels included on Custom Growth (1/month), Custom Growth+ (2/month) and Custom Premier (4/month)
Social planner access while subscribed — calendar, post approvals, metrics and comment replies in one place

Custom Content System Setup

A one-time charge equal to the selected monthly plan, billed with month one. It creates the individual system your content runs on.

Brand discovery
Detailed client intake
Brand voice profile
Content pillars
Creative direction
Brand asset organization
Call-to-action development
Publishing structure
Approval workflow
Initial content system configuration
Dedicated content library setup

Side by side

Compare the service paths.

Feature	Social Lite	Custom Social
Content frequency	2–7 core posts per week	2–7 custom core posts per week
Content strategy	Lync standard calendar	Strategy built for your business
Individual brand voice	Logo only	Developed brand voice profile
Custom graphics	Standard library, not custom	Designed for your business
Custom captions	Standard library, not custom	Written for your offers and voice
Industry content	Medicare content calendar	Built for your Medicare practice and positioning
Publishing & scheduling	Handled for you	Handled for you
Included channels	Facebook, Instagram, LinkedIn, Google Business	Facebook, Instagram, LinkedIn, Google Business
Extra channels	Add-on, quoted on request	Add-on, quoted on request
Post distribution	Same copy and image on every profile	Same copy and image on every profile
Platform-specific formats	Still-image posts only	Still images, plus Reels on Growth and above
Social planner access	Calendar and basic metrics	Calendar, approvals, metrics, comment replies
Content approval	Publishes on schedule	Client approval workflow available
Revision rounds	Not included	One consolidated round per batch
Dedicated content library	Not included	Included
Business-specific promotions	Not included	Included
Content calendar	Standard content calendar	Your own publishing calendar
Setup required	Quick intake, no setup fee	Custom Content System Setup — one-time fee

Optional add-ons

Extras stay visible and separately priced.

Anything outside your plan is purchased or quoted before we do the work.

Content

Lite Additional Post

$20

One extra post when you supply the copy and the image.

Social Lite only

Custom One-Off Post

$65

A single post we develop for you — copy, creative and one revision round.

Additional Revision Round

$40

One consolidated set of changes to content currently under review.

Branding

Brand Color Palette

$50

A coordinated palette your content can be built on.

Starter Logo

$125

A clean, usable mark for businesses without one.

Logo + Brand Color Palette

$150

Mark and palette together.

Mini Brand Starter

$225

The full starting point: mark, palette, fonts and a reference sheet.

Channel-specific content

Facebook, Instagram, LinkedIn and Google Business Profile are included. Threads and Bluesky share a separately quoted caption add-on; Pinterest, TikTok and YouTube each need separate content types.

Threads + Bluesky

Shorter caption limits, so the copy is rewritten for both — one add-on covers the pair.

Quoted on request

Needs its own vertical pin creative and pin-specific descriptions.

Quoted on request

TikTok

Short-form video only — separate production from your still-image posts.

Quoted on request

YouTube

Video content with its own titles, descriptions and thumbnails.

Quoted on request

Know which level fits?

Choose your plan now, or see the setup and publishing process first.

Get Started How It Works